Seth Godin: Seven keys to personal reinvention

Here’s a neat little freebie from Seth Godin, bestselling author of books on careers, work, and organizations: Brainwashed — seven ways to reinvent yourself.  Godin suggests that since we were children, we’ve been brainwashed into being average and compliant.  This has led us down the path to becoming cogs in a wheel, and that quality won’t help us survive or thrive in today’s difficult and volatile economy.

Instead, he urges us to “Do work that matters,” and he suggests “seven levers available for anyone (like you) in search of reinvention”:

1. Connect
2. Be generous
3. Make art
4. Acknowledge the lizard
5. Ship
6. Fail
7. Learn

I’ll leave it to your own curiosity to read this short piece and discover the meanings behind these concepts.  Like a lot of Godin’s writings, it’s up to the reader to contextualize the ideas in Brainwashed.  I believe his work is best appreciated as an invitation to imagine better possibilities.

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